How did it start?

It all started one relaxing florida night. Mike And David were working on their vehicles enjoying the weather. The conversation started pretty typical but little did they know the kernel for a brand idea was upon them. Talking about how people have so many different sides to them that people do not see. Then the though came that they should make some shirts for themselves that can represent these Alter Egos. Next thing you know the Process started and they are on their way to showing it off to the world. They wanted to give a different turn of events on the typical brand and give people a "eye to eye" view in sense. Make the people apart of it and be involved in all the milestones and highs and lows. Come and take this journey with you and embrace your Alter Ego!

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